Official fantasy games for leagues & federations

FROM CASUAL VIEWERS TO HARDCORE FANS

Your league's official fantasy game, built and run by us, so following your league becomes a weekly habit for your fans.

Trusted by partners across the World
What fantasy does for your league

Win, keep and grow your fanbase

It has never been harder to win and keep your fans’ attention. Fantasy gives them a reason to stay with your league every week, and the more they play, the more of your league they follow.

01

Win new fans

People sign up to play, and they land on your website, your app or your OTT platform. The game brings them to your league, not to a platform somewhere else, and every sign-up gives you fan data you can use.

02

Keep them coming back

Every round gives fans a reason to return. Fantasy is an interactive, social experience for fans, which keeps the season running between the games.

03

Make them hardcore fans

The real games decide how many points the fans get, so they care about every match, not just one club’s. Week by week, they become deeply invested in your league: they watch more livestreams, read more news, check more stats and spend more time on your website and app.

Engagement that doesn't wait for matchday.
61%

of fantasy activity across PickYourSquad-operated competitions happens outside matchdays. Your league stays on fans' screens all week, not just when games are on.

81%

of sessions are mobile. The phone becomes the league's second screen.

The product

One platform. Three ways to play. Built around your league.

Every game runs as your official game: your branding, your scoring, your rules. We build it around the league you already have.

The season-long core game. Custom scoring and squad rules with budgets or tiers, transfers, captains, boosters, rankings and prizes. Built to bring fans back every single round.

A fast-entry prediction game for matches, tournaments or competition phases. Simple to join, easy to promote and effective as a standalone activation or entry into the wider fantasy ecosystem.

Private, club and partner leagues let fans compete within their own communities. Each one can get its own branding, rankings, prizes and formats, whether it’s run by a fan, a club, a sponsor or a broadcaster.

White-label · Custom rules & scoring · WebView / in-app · Single sign-on · API & user sync · Sponsor integrations

Done for you

Live in weeks, run by us all season.

No development project and no new staff needed. We set up your game in your branding in weeks instead of months and run it for you all season, week after week, so your team can focus on the league.

The full cycle
Run by our team, week after week throughout the season
01
Shape the game
Format, mechanics and integration model built around the league's objectives and existing ecosystem.
02
Design & build
League-branded UX, game design and complete platform setup.
03
Connect the ecosystem
On your domain, on your website, inside your app via WebView or native integration. Seamless integration through flexible SSO and user sync.
04
Launch & activate
We help with: Launch support, weekly content, e-mail retention, incentives and engagement mechanics throughout the season.
05
Operate & support
Full-season game administration, operational management and end-user support.
06
Grow it, season after season
Sponsor activation support, monthly KPI reporting, GDPR-compliant fan-data exports and ongoing optimisation.
Growth

Growth built in, not just a game.

A fantasy game alone is not enough, it needs to be activated. We help you launch it, bring fans in and keep them active all season, with ready-to-post content, weekly player storylines, and activation ideas for your clubs.

Weekly activation · ready to publish
Campaigns built around the season
Cases

Three leagues. Three ways to win fans.

01  ·  Fastest launch  ·  Floorball · Finland

2,550+

registered users in the first 14 days.

F-liiga is one of the biggest floorball leagues in the world, and we run fantasy for both its men’s and women’s competitions. We built and launched the game end to end, including SSO and a community league for broadcaster Ruutu TV.

We took over the full launch and run the weekly user activation as part of the league’s own marketing and fan engagement strategy. This deep integration keeps daily engagement high. Now in season two of a long-term partnership, the game reaches 120,000+ pageviews a month.

02  ·  Fourth season together  ·  Volleyball · Bulgaria

Fantasy became part of the league's identity.

Built from scratch for NVL Bulgaria and grown season after season, with weekly fantasy content for NVL’s social media channels. Great prizes for the best fantasy coaches give fans a strong reason to play every round. Today, fantasy is part of Bulgarian volleyball culture.

4
Seasons and counting
1,500+
Registered users

Dream Team, round 18 — produced weekly · season 4

03  ·  New this season ·  Volleyball · Poland

New fans, straight into the league’s own app.

86%

OF NEW APP USERS JOINED TO PLAY FANTASY.

TAURON Liga is one of the volleyball leagues with the highest reach worldwide. Together with PLS we built PLS Fantasy directly into the league’s official app. Fans pick their squad, make transfers and compete in community leagues, all with the account they already have.

Fantasy is part of the app’s subscription offer, so the game gives fans one more reason to stay inside the league’s own ecosystem.

THE TEAM BEHIND YOUR SEASON

Team

You work directly with the people responsible for product, technology and operations, from kickoff through the season.

Product · Technology · Operations · Growth & Content

PickYourSquad FlexCo · Vienna, Austria · operating since 2021

The PickYourSquad founding team
PickYourSquad
The Fan Engagement Playbook
How leagues turn participation into loyalty and sponsor value.
Free resource

THE FAN ENGAGEMENT PLAYBOOK

17 pages on how leagues turn reach into play, play into return, and return into value. With the numbers from our own competitions and the sources behind the industry figures.

Next step

Let's map out your league's fantasy game.

In a short call, we look at what your league already has, and what a fantasy game would realistically do for it.

Prefer to write first?

Tobias Ofner, Co-Founder & CEO
PickYourSquad FlexCo · Vienna, Austria